Evaluation

Over this year in PPP the most vital development I made a designer was at my work placement. This was as it gave me a realistic view of artworking, defining what I don’t want to do in the future. The placement was overall good, but some days I spend 9 hours cutting out images or moving text which I hated. This defined me as a creative, as well as an advertiser. Over the next few week/months, I aim to get an advertising placement due to the amount I learn about professional working environments at Little. I feel now it’s vital to do placement before starting a job, as it gives a view of the job as well as showed me what I’m missing as a designer.

In PPP for the last few years I’ve experimented with a range of different personal branding and styles, this year I’ve tried to perfect this to currently representing me. I’m very aware this will change in the future, as I change, but currently, this fits my design style and my personal aims. The branding was inspired by a range of personalised sharpies I created. These outcomes were vastly more popular with my peer, tutor and professional than expected due to the accuracy of the design. I’m aware these had a massive impact on my success of getting offered 2 work placement, as when I got my placement it was mention. These then inspired my other branding, to fit with the colour in the idea. The final branding is engaging yet also reflects me and my practice. The tone maybe be slightly more playful than some designer branding, this is as personally I am aiming to be more playful and creative.

My branding covers a range of channels I felt suitable for myself. I didn't include a CV as currently, I feel my promo pack and ideas reflect my skills better than my previous experience. I aim to appeal to clients or studios via my style, standing out due to creativity so felt the promo pack and portfolio showed this in the most appropriate manner.

Over the year I’ve developed my client communication skills over my design skills. This was present in my Extend Practise, as I tried to focus on Live Brief as these are more accurate to future briefs I will be set. The year was a massive learning curve, that enough design is important.