Current Label Research
what does the label look like?
what features does it have?
how can the features be edited for my label design?
whats the logo like?
how can this design mimic the original?
general label research
elements on the selected pen/elements needed to be copied
-logo
Research into the logo has showed that this logo type has been created for sharpie as a drawn logo, unique type and is not part of a typeface, therefor this will have to be studied to find the defining details to copied over. This will need to be created as similar as possible.
issue - do i do bethany, or bethany fitton?? or beth fitton? doesn't match perosnal branding/name on social media, is bethany fitton too long? not much space?
use bethany, simpler and there not enough room/don't want to over power or swash lettering
this is the same amount of letter as sharpie, so will fit and cover the same space
hand draw new logo, with the same x-height, y-height ect
-Permanent Marker type under logo
change this to either contact details or description?
use contact details, use social media site names as to be able to contact
-FINE POINT type after logo
change to fine designer
in bebas neue, most similar font
-ACMI/AP LOGO
wording - try uni logo? does this brand me top much as a student, should it focus on my ideas? creative nature? 'art & creative person' 'art & creative material user' 'Creative thinker, designer and dreamer' taken from linked in and social media ( fits with other branding)
initials - BF (name/link to branding)
ACMI - CTDD, links to branding and wording
cornforms -
Conforms to NOTHING
Conforms to GOOD DESIGN
Conforms to GOOD PRATISE
Conforms to ART SCHOOL
first sketches -
SCALE ON PENS
sharpie text-
-3cm long on pens
-scale down the image by 4.6, image is 14 cm
fine point
-size 1.1cm
logo
-size 1.2cm
permentant market
-height 0.2cm




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