Tuesday, 9 February 2016

PPP - STUDIO BRIEF 1/2 - Sticker Bombing


Sticker Bombing 

Sticker art (also known as sticker bombing, sticker slapping, slap tagging, and sticker tagging) is a form of street art in which an image or message is publicly displayed using stickers. These stickers may promote a political agenda, comment on a policy or issue, or comprise a subcategory of Graffiti.

Sticker bombing is a form of cheaper Guerilla advertising thats mostly aimed around promotional work, its a way that people can promote and idea, brand or business cheaply and in a large environment with a vast audience. This sort of promotion can be apply to any subject that can then be situated in an area with high people traffic to raise awareness for the matter. Its a form of rebellious graffiti that appeal/is associated with students or a younger adult as the target or creator, this links to my age range currently but also my love of unappreciated art graffiti. 

Its a style that get ripped, aged, damaged ect by the environment or other people, this links to my idea of imperfect or messy design. Its more environmentally friendly than a business card and will reach a larger more diverse audience as it will be available in a place more people will see it.  

   










features of the stickers -
bold
bright colours
simple
hardly any text
high contrasting colours
white based
flat style
readable from far away
basic
very striped back design
logo only
recognizable


These key features will be applied to my logo sticker design when i create my sticker bomb stickers, these are feature that make it stand out and be visible for the target audience.  Key ways to make my log fit this style whilst making it stand out as it will be recognized.





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